CUSTOMER
Decathlon
LOCATION - EVENT
Place d’Armes
Luxembourg City
DEVICE
3 Mobile displays
3 multilingual hosts
Branded dress code
CUSTOMER OBJECTIVE(S)
Promotion of the “Back to School” campaign
Decathlon goes Comm all the way!
What could be better than a high-impact street marketing campaign to get your message across as close as possible to your target in defined catchment areas? And create a buzz…
Decathlon City, for example, opted for our “advertising bikes” to highlight its back-to-school promotional campaign.
What could be better than a high-impact street marketing campaign to get your message across as close as possible to your target in defined catchment areas? And create a buzz…
Decathlon City, for example, opted for our “advertising bikes” to highlight its back-to-school promotional campaign.
MOBILE DISPLAY
Decathlon
Back to school at fair-play prices!
For this street marketing campaign, 3 advertising bicycles were deployed to spread the message as close as possible to the defined target?
Passers-by received a €10 voucher valid at Decathlon City by scanning the QR Code on the mobile display.
A visibility campaign that boosted traffic in the Decathlon City store for the back-to-school season.
For local communication!