MOBILE DISPLAY
Moovijob.com

Valentine's Day 2026

MOBILE DISPLAY – Moovijob.com

Valentine’s Day 2026

CUSTOMER

Moovijob.com

LOCATION - EVENT

Cloche d’Or, Hamilius, Place de l’Étoile

DEVICE

2 customized cargo bikes
2 mobile displays
6 multilingual hosts and hostesses
Distribution of heart-shaped stress balls, condoms, and flyers
Specific dress code

CUSTOMER OBJECTIVE(S)

Helping everyone find the job they deserve, a job in which they can thrive and that they will truly love

For Valentine’s Day, Moovijob.com chose to celebrate the love of work through a high-impact street marketing campaign orchestrated by our teams. Deployed in Luxembourg City, this local marketing campaign aimed to create direct contact with employed individuals and job seekers using a visible and engaging approach : branded cargo bikes, mobile displays, and teams of hosts and hostesses to bring the campaign to life.

The message “Looking for a professional crush?” echoed the match between candidates and recruiters, while also highlighting the nearly 5,000 job offers available on Luxembourg’s number one job board. Distributing heart-shaped giveaways, promotional flyers, and QR codes linking to an Instagram contest generated immediate engagement and digital traffic.

This communication activation perfectly illustrates the power of event-based street marketing to strengthen employer branding, increase local visibility, and humanize the job search in an environment often perceived as anxiety-inducing. Thanks to this targeted and experiential field campaign, Moovijob.com successfully transformed Valentine’s Day into a positive, accessible, and memorable professional networking opportunity.

MOBILE DISPLAY
Moovijob.com

Valentine’s Day 2026

Through a creative and emotional street marketing campaign, Moovijob.com captured the attention of passersby with a positive and memorable message. This experiential approach fostered immediate engagement and strengthened ties with the urban public. It was an original way to combine on-the-ground visibility and direct interaction to enhance the employer brand.

In the heart of high-traffic areas, the operation deployed a mobile and impactful campaign that maximized visibility and human interaction. This on-the-ground presence boosted the platform’s brand awareness and sparked the curiosity of professionals seeking opportunities. Street marketing is a powerful tool for local communication and driving traffic.

Direct interaction with the public fostered genuine exchange and delivered a clear, accessible message. Through a human and empathetic approach, the campaign transformed job searching into a positive experience. This grassroots marketing strategy demonstrates the effectiveness of on-the-ground activation in building relationships and generating interest.

For local communication!