GRIPER MACHINE - DISTRIBUTION
Jägermeister

Marathon ING 2026

GRIPPER MACHINE , DISTRIBUTION –
Jägermeister

Marathon ING 2026

CUSTOMER

Jägermeister

LOCATION - EVENT

Coque Park (Kirchberg)

DEVICE

7 Jägerettes and Jägerboys
Bar service
Gift distribution
2 Gripper machines

CUSTOMER OBJECTIVE(S)

Brand promotion, brand ambassadors.

As part of the ING Marathon Luxembourg, Jägermeister was present at the Http://all Collective Festival with an entertainment stand aimed at introducing the brand and creating interactions with the public thanks to its bar area. The goal was to create an attraction point capable of capturing the attention of festival-goers while enhancing the brand’s universe.

To meet this objective, two fully customized gripper machine in Jägermeister’s colors were installed near the bar. Thanks to their impactful design and accessible game mechanics, they quickly attracted visitors and generated a constant flow of participants throughout the event.
In addition, several hostesses were present to animate the space, welcome festival-goers and support them in their experience.

Combined with the distribution of exclusive goodies, this activation created numerous interactions, increased brand visibility and transformed a simple bar area into a real place for entertainment and meeting.

The two custom gripper machines in Jägermeister’s colors were the centerpiece of the activation. Real visual attraction points, they helped capture the attention of festival-goers while offering a playful and engaging experience around the brand.

Thanks to the presence of hostesses in the bar area, visitors received a warm welcome and personalized assistance. This human touch helped create a friendly atmosphere and strengthened interactions with festival-goers.

The prizes offered in the claw machines generated significant public interest. This simple yet effective mechanism attracted numerous participants, increased traffic around the activation, and extended brand visibility beyond the event.

ATTRACT AND ENTERTAIN YOUR TARGET AUDIENCE!